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Corporate Responsibility

Sustainable Prosperity: From Responsibility to Strategic Advantage

Company leaders are realizing that being more sustainable isn’t just the right thing to do; it’s good for business.  Those who have been operating sustainably for longer periods of time were 50% more likely than the newcomers to say their efforts contribute to profitability.  In reality, responsibility will create a strategic advantage yielding sustainable prosperity if the correct steps are taken.

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Company leaders are realizing that being more sustainable isn’t just the right thing to do; it’s good for business. Those who have been operating sustainably for longer periods of time were 50% more likely than the newcomers to say their efforts contribute to profitability. In reality, responsibility will create a strategic advantage yielding sustainable prosperity if the correct steps are taken. A 2012 MIT Sloan Management Review report on sustainability revealed some interesting findings:

Embedding Corporate Responsibility, Accountability and Profitability

While there are still companies out there who believe in the great trade-off myth, the reality is that ethical companies outperform others over the long term.  In it’s “WME Index,” Ethisphere showed how the publicly traded companies on their 2011 World’s Most Ethical Company list outperformed the S&P 500 between 2007 – 2011 – even in the midst of a global recession. 

 

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While there are still companies out there who believe in the great trade-off myth, the reality is that ethical companies outperform others over the long term. In it’s “WME Index,” Ethisphere showed how the publicly traded companies on their 2011 World’s Most Ethical Company list outperformed the S&P 500 between 2007 – 2011 – even in the midst of a global recession. In her article “The Fight Against Corruption Goes Global,” Andrea Bonime-Blanc, SVP of Global Corporate Responsibility and Risk Management for Verint Systems.....

The Role of HR in Corporate Responsibility and Sustainability

Human Resources: Partners with Purpose

With sustainability becoming more integrated into business strategy, Human Resource practitioners are uniquely positioned to add greater value.   Operating as a sustainable enterprise means finding ways to not only balance social, environmental and financial issues, but to find greater innovation and opportunities by doing so.  Implications go far beyond the “green team”.  There has never been a more challenging or rewarding time to be in HR.  

Home Page Teaser: 
With sustainability becoming more integrated into business strategy, Human Resource practitioners are uniquely positioned to add greater value. Operating as a sustainable enterprise means finding ways to not only balance social, environmental and financial issues, but to find greater innovation and opportunities by doing so. Implications go far beyond the “green team”. There has never been a more challenging or rewarding time to be in HR.

CCE’s Sustainability Vision: Deliver for today, inspire for tomorrow

Coca-Cola Enterprises (CCE) just launched their latest sustainability plan setting forth the company’s new sustainability vision, commitments and targets.  CCE’s vision states:  “We will deliver for today, growing a low-carbon, zero-waste business, and inspire and lead change for a more sustainable tomorrow.”

 

Committed to growing their business sustainably, CCE’s Strategic Priorities combine achieving results in the present, demonstrating leadership in the industry and redefining the future:

 

Home Page Teaser: 
Coca-Cola Enterprises (CCE) just launched their latest sustainability plan setting forth the company’s new sustainability vision, commitments and targets. CCE’s vision states: “We will deliver for today, growing a low-carbon, zero-waste business, and inspire and lead change for a more sustainable tomorrow.” Committed to growing their business sustainably, CCE’s Strategic Priorities combine achieving results in the present, demonstrating leadership in the industry and redefining the future:
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